AZ STRONG BEER
FESTIVAL SELLS OUT FOR
THIRD CONSECUTIVE YEAR
MORE THAN 210
STATEWIDE EVENTS IN 7 DAYS
PLACED & COORDINATED 340 LOCAL
AND NATIONAL TV STORIES IN
JANUARY 2013, HELPING TO BREAK
ALL ATTENDANCE RECORDS.
ADDED 20,000 FACEBOOK FANS IN
20 DAYS.
YEAR FOLLOWING WORST PR CRISIS IN AGENCY HISTORY LOGGED AN
INCREASE IN DONATIONS
CRISIS USED AS CASE STUDY
AT ASU IN WHAT TO DO IN
TOUGH PR SCENARIO
EARNED ARIZONA REPUBLIC
& PHOENIX NEW TIMES’
ENDORSEMENT
EARNED MORE THAN
200 NEWS STORIES LOCALLY
AND NATIONALLY